The Sacred Art of Mewari Pichwai Textiles
Tracing the 400-year evolution of Pichwai temple hangings from Nathdwara into wearable haute couture sarees and anarkalis.
100% Original Hand-Sketched Fashion & Made-to-Measure Consultations• Use code ROYAL10
Heirloom sarees, 24-kali flared anarkalis, and sculpted festive ensembles. Handcrafted in our Udaipur studio by master artisans using centuries-old Mewari techniques.
Every garment that leaves our Udaipur studio is an archival record of Mewari craft.
Small pieces of pure gold and silver metallic ribbon (gota) are meticulously cut into diamond and floral shapes (tukdi), folded, and edge-stitched onto pure mulberry silk or georgette to form sacred Pichwai and royal court motifs.
Each ensemble is hand-embroidered with authentic Mewari zari and tailored for regal celebrations.
Fondly known as Priyeshi • NIFD Alum
Haute Couture Fashion Boutique • Udaipur, Rajasthan
Welcome to Shree Priyeshi by Deepmala, a fashion boutique based in Udaipur, Rajasthan. Founded by Deepmala Sharma, fondly known as Priyeshi, the boutique reflects her passion, creativity, and dedication to the art of fashion design. With over 15+ of experience in the industry, Deepmala has built a name synonymous with elegance, quality, and timeless style.
A graduate of NIFD Alum, Deepmala has honed her craft through years of formal training and hands-on experience. Her work has been proudly showcased at exhibitions such as EVA & PEHRAAN in Udaipur, earning recognition for her creative vision and attention to detail.
“What truly sets Deepmala apart is her design process — every single piece begins as an original sketch, hand-drawn by her without any reference or inspiration taken from existing designs. This ensures that each creation is 100% original and one-of-a-kind.”
From everyday wear to special occasion outfits, she designs exactly what the customer envisions, bringing their ideas to life with precision and care. At Shree Priyeshi by Deepmala, our focus is on thoughtful craftsmanship, originality, and designs that feel both personal and wearable.
Hand-drawn sketches from scratch without copying existing designs.
Crafting exactly what you envision from everyday to bridal silhouettes.
15+ experience & celebrated EVA & PEHRAAN in Udaipur.
Editorial spreads photographed across Udaipur’s heritage courtyards, showcasing curated looks available for bespoke tailoring.
Tracing the 400-year evolution of Pichwai temple hangings from Nathdwara into wearable haute couture sarees and anarkalis.
Deepmala shares her essential blueprint for destination weddings in Rajasthan: color palettes that glow under palace lighting.
Practical guidance on archival muslin wrapping, moisture control, and restorative care for real gold and silver metallic wirework.
Nestled near the quiet waters of Lake Pichola, our studio offers private salon appointments for brides, families, and couture connoisseurs. Meet with Deepmala for personal silhouette draping, heirloom fabric selection, and bespoke Made-to-Measure fittings.
Near Lake Pichola, Old City, Udaipur, Rajasthan 313001
Monday – Saturday: 11:00 AM – 8:00 PM (By Appointment)
Reflections from patrons who entrusted their most memorable celebrations to Priyeshi Atelier.
“Deepmala ji and her master craftsmen created my bridal Anarkali in Udaipur. The 24-panel flare and real silver gota work were breathtaking under the palace chandeliers. The Made-to-Measure fit required zero alterations.”
“Shipped directly to Mumbai in protective archival packaging. The rani pink tone is luminous and rich—never loud. Priyeshi represents the absolute pinnacle of slow, authentic Rajasthani luxury.”
“I have collected handloom textiles for over two decades. The Pichwai lotus border on my silk saree is of museum quality. It feels like wearing living history.”
Everything you need to know about our Udaipur bespoke process, sizing, and payment.